Vimeo punches up video on demand library with Fullscreen partnership,...
Vimeo, the online video platform, and Fullscreen, the multi-channel network, today announced a partnership that will bring content to Vimeo from the newly created Fullscreen Films.The first film,...
View ArticleAfter acquiring DIRECTV, AT&T becomes first to offer TV and wireless package
Consumers are used to cable company representatives trying to coax them into home phone service along with the purchase of home TV service.Now, though, the battle has moved to the wireless space. In...
View ArticleGroupM aims to give clients increased access to social influencers through...
WPP’s GroupM has teamed up with Fullscreen, a network of content creators that includes YouTube stars Grace Helbig and Andrea Russett, to launch an influencer marketing partnership that will provide...
View ArticleAT&T Partners with Fullscreen to Launch Hello Lab
AT&T has been associated with the telephone since its inception. The company dates back to the 1800s and its name is suggestive of that reality: American Telephone and Telegraph Company. But the...
View ArticleFullscreen makes the leap with launch of new subscription service
Over the course of the last decade, with the proliferation of online entertainment outlets, there has been a fundamental shift in how millennials consume media. YouTube is perhaps the most important,...
View ArticleFullscreen's Kevin McGurn at MIPTV 2016: 'The influencer world is...
Fullscreen is no longer just a multi-channel network (MCN); it's a full-fledged multimedia company that, with its newly announced $4.99-per-month subscription video on demand (SVOD) service, will be...
View ArticleAT&T's @SummerBreak pulls out all the stops for its fourth season
The immensely popular YouTube show, @SummerBreak, has a return date. The show’s fourth season will premiere on June 26th, airing Sunday, Tuesday and Thursday, until the end of the summer. The show...
View ArticleVidCon 2016: AT&T's ambitious Hello Lab project has chance to shine
Earlier this year, AT&T launched an ambitious mobile-first program, Hello Lab, teaming with 10 influencers to create content over a year-long span. AT&T partnered for the third time with...
View ArticleAT&T kicks off second year of original content creation with Hello Lab
For a second year, AT&T has kicked off Hello Lab, a slate of original content created for millennial and Gen Z viewers, in a partnership with Fullscreen Media’s Strategic Content Group. This year,...
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